Turismo de Portugal was honoured as 2018 Brand of the Year and Lídia Monteiro, responsible for national and international promotion, was considered Marketing Personality of the Year at the Meios & Publicidade Awards.

For Luís Araújo, Turismo de Portugal President, this "is a moment of great satisfaction. I am very happy to see Turismo de Portugal distinguished among the most prestigious and recognised brands in our country, especially considering that it is a public entity. Voting Lídia Monteiro as Marketing Personality of the Year, a well deserved recognition for all her career, is also proof that people make all the difference in the good management of institutions and in achieving positive results for this sector" .

The event was held at Altice Arena on 20^th September.